CHAPTER 1

A family affair

Discover the story of a French family with a revolutionary vision: that beauty should be seen, felt and lived.

Lifestyle 70 years 9 Lifestyle 70 years 10 Lifestyle 70 years 11 Lifestyle 70 years 12

Made in France

In 1954, Jacques Courtin-Clarins opened the first Clarins Institut in the very heart of Paris.

Seven decades on, Clarins continues to be led by the Courtin-Clarins family, remaining true to its founder's belief: that nature holds the secret to lifelong beauty for all.

Pioneering savoir-faire

Every Clarins creation boasts a tailormade application ritual imagined by our Beauty Experts, support the true power of each formula.

A unique heritage, born in the Clarins Institut and handed down through generations.

Today, Clarins' Spa expertise remains unmatched, with over 200 Instituts across the world.

Discover the Clarins Spa
Lifestyle 70 years 13 Lifestyle 70 years 14 Lifestyle 70 years 15 Lifestyle 70 years 16 Lifestyle 70 years 17

Chapter 2

Innovation, then and now

Right from the very beginning, when Clarins was founded in 1954, our groundbreaking formulas and innovative approach to wellness set us apart.

Mint Tonic oil

1965: L'Huile Tonic

The body treatment oil made with 100% plant extracts that tones skin and invigorates the senses. Beauty legend and bestseller*, Tonic Oil distills our 70 years of skin expertise into each sensorial drop.

*at Clarins Learn more
kangaroo flower Extra firming

1978: Extra-Firming

The firming cream that puts the spring back into skin, thanks to the firming power of kangaroo flower extract. Formulated with over 40 years of firming expertise, Extra-Firming helps to reactivate firmness, to defy the appearance of wrinkles and offer visibly smoother and more supple skin.

Learn more
Curcuma Double serum

1985: Double Serum

Now in its 9th generation, Double Serum’s iconic 2-in-1 formula — with 22 potent plant extracts, including Organic Giant Provençal Reed* and Turmeric + 5 active molecules — is Clarins’ most complete age-defying concentrate. Inspired by the science of epigenetics, and powered by our breakthrough Epi-Aging Defense Technology, this revolutionary formula pushes the boundaries of anti-aging skin science.

Learn more
Lemon thyme Eau Dynamisante

1987: Eau Dynamisante

The first eau de toilette from Clarins that combines the fragrance and plant extracts, for an uplifting scent and an even more uplifting sensation. Eau Dynamisante pioneered a new trend in cosmetics and remains the most celebrated of skin care fragrances even today.

Learn more
Sweetbriar Rose Lip oil

2015: Lip Comfort Oil

The lip oil that nourishes and plumps, leaving lips shiny with a hint of sheer colour. With one sold every 20 seconds*, Lip Comfort Oil is the perfect symbol of Clarins’ skin care-inspired approach to make-up.

Learn more

Chapter 3

A more beautiful tomorrow

At Clarins, we're proud of our past - but we're always looking to the future.

70 years innovation

Sourced with care

From our earliest days, we've championed the power of more responsibly-sourced ingredients in our pioneering approach to skincare.

Sustainable sourcing at Clarins
70 years engagement 1
Clarins - We care

Responsible beauty

We're proud to support local communities, to work on reducing our impact on climate and to encourage actions for the protection of biodiversity.

Our sustainable commitments
70 years engagement 2
70 years sharing 1

Chapter 4

Here's to 70 more years together

Seven decades and countless innovations later, your feedback has helped to make us who we are.

Now, it's our turn to thank you.

70 years sharing 2
club clarins

Club Clarins: Beauty's best-kept secret

Enjoy special offers, rewards and exclusive previews with our generous loyalty club - plus special anniversary surprises.

Sign up now
offers

Just arrived: Anniversary gift sets

Time to celebrate! Shop our duo of exclusive gift sets - available for a limited time only. From Clarins with love.

Shop now